this post was submitted on 26 Apr 2024
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YouTube first spoke about pause ads last year when it started trialing them in select regions. At the time, the company said that when you pause a video, it will shrink, and an ad will appear next to it.

Example:

“In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format that appears when users pause their organic content,” Schindler noted. He went on to share that YouTube’s pause ads are “driving strong brand lift results” and “are commanding premium pricing from advertisers.”

Schindler didn’t share any timelines for when pause ads will start appearing on YouTube, but we know they’ll first roll out on smart TVs. The nature of these ads, including their duration, skippability, and more is still unclear. We also don’t know if Google plans to introduce these ads on YouTube’s mobile apps.

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[–] hal_5700X@sh.itjust.works 6 points 7 months ago* (last edited 7 months ago) (23 children)

We really need a good YouTube competitor.

Will we have two of them, Odysee & Rumble.

[–] werefreeatlast@lemmy.world 9 points 7 months ago (18 children)

Both seem/are single point of failure choices. I like a fediverse YouTube alternative.

[–] Cqrd@lemmy.dbzer0.com 22 points 7 months ago* (last edited 7 months ago) (7 children)

Good luck getting a lot of people with a absolute shit ton of spare bandwidth and storage space

[–] Wiz@midwest.social 1 points 7 months ago

There are some reasonably priced and free PeerTube servers for hosting content.

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