this post was submitted on 17 Jul 2024
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I agree with you, but justifying anything by saying they're successful in a free market is really iffy. There are plenty of large evil companies that are incredibly successful. That said I agree with everything else you've said.
I personally think 30% cut is too much for any app/software store. But if anyone deserves it Steam does
My reference to free market is only a means of saying customers choose steam because of its offerings not that they have too.
I agree it would be nice if they charged less. However do we know their full PNL/balance sheet? People just keep taking revenue/employees as if employees are the only overhead.
They provide the servers, and do have an rde cost for development for services we discussed like cloud saves, control support etc. if people have this much energy over it attack pharmaceutical for there insane mark ups that would drive way more positive social change. But the people driving are mostly trying to make more money by cutting there publishing expenses through steam. I'm sure psn and Xbox also take 25 to 30percent cuts.
They also championed low publishing costs of only 100 dollars to list a game. I don't know enough to speak to their update charges though. Hell psn been known to charge 25k for visibility in top of their 30% cut and there are no other market options Reference
Everyone focuses here cause developers and publishers want more of this cut and to me seem to try to push steam into regulator cross hairs as a way to force the changes they have failed to negotiate.
I would also point out brick and mortar sellers also take 15 to 20% cut and then also charge for storage, disposal, fulfillment, return on and on. Amazon does the same. It's the nature of a market place. Reference
Overall it doesn't make sense to me as a community that we attack our best example of what a game market place should be.
No harm meant. I do think Steam is the golden example of a big business done right. All I'm saying is that there's room for improvement.
We can make an educated guess. Amazon's S3 charges roughly $0.025 per GB, so an 100GB game would cost $2.50 for Steam to upload to a user. For a $30 game, that's around ~8.5% or just over 3 downloads before it's unprofitable.
Obviously Valve isn't paying consumer level S3 prices, and obviously users can download multiple times. But I would be extremely surprised if they didn't make a rather large margin on each sale
Total fair always room for improvement, no ones perfect.
Appreciate the good discussion!