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this post was submitted on 12 Aug 2024
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30% is more or less the industry standard. Whether it's a physical store or an online store. They almost all take a 30% cut.
30% is a reasonably cut for transactions that take place in your store, the main complaint I see about Apple and their store and the cut they take is that they want 30% of any money that goes through any of their devices at all, not just their app store. Relevant here, they are charging the 30% fee for people's memberships to creators on the platform, a process that is wholly separate from Apple's ecosystem unless the user is using apple pay to pay for it.
30% is a reasonable cut for the distribution of software for which almost all revenue is marginal profit. When it's a transaction for services that cost money to provide (like Uber or online shopping) or a transfer of money on behalf of someone else (think Venmo or PayPal or just a regular banking app), a 30% cut of the whole transaction doesn't always make sense.
Apple recognizes this and doesn't take a 30% cut for those types of services. But they don't always categorize things correctly. Patreon is something like PayPal, whether the app owner takes a a small cut of each transaction, so paying 30% represents a huge cut, like 10x as much as they make.
Apple (and Google and Steam) are taking a software distribution cut for a service that more closely resembles payment processing, which is usually a 1-3% fee, not a 30% fee.
Exactly what is Steam doing now? AFAIK only charges fees sales of games through the Steam platform, from which developers get a LOT of value.
This isn't about that, Apple hasn't fully committed to those plans. This is about their existing rules which have applied to a long ass time.
Steam DRM is not mandatory.
I mean that's obvious isn't it? What would be the point of a developer using Steam and having their game not listed on it? What are you trying to say?
Reminds me of the monty python sketch, "what have the romans ever done for us? except sanitation and roads and canals and public health" lol.
Steam gives devs a huge marketing presence that smaller devs simply wouldn't have otherwise, it gives countless high bandwidth distribution servers that automatically scale to demand, you can integrate the largest PC social community for matchmaking or other multiplayer features, you get a community page where people can post fan content or mods, etc.
That is worth way more than 30% to most devs. The only ones who it's not worth it for are huge companies like Blizzard and Epic who can manage all that themselves, hence why they're pretty much the only ones who don't sell games on Steam.