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Roku explores taking over HDMI feeds with ads (www.lowpass.cc)

submitted 7 months ago by Stopthatgirl7@lemmy.world to c/technology@lemmy.world

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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

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[–] evranch@lemmy.ca 8 points 7 months ago (5 children)

I'm surprised that of all the services you would pay for YouTube, as I've never considered it. What advantages does a paid subscription have over uBlock/Sponsorblock?

[–] Hootz@lemmy.ca 1 points 7 months ago (4 children)

The ability to download and use YouTube music with my screen off and the lack of ads on videos I watch on YouTube all the while still supporting the creators.

I think the $25 a month is worth it when I don't gotta worry about anything. Plus split that over 7 people and it's cheaper than Spotify.

[–] melpomenesclevage@lemm.ee 1 points 7 months ago (2 children)

There are downloaders that can pillage whatever audio you need, and vlc is shockingly full featured on android.

[–] Hootz@lemmy.ca 2 points 7 months ago (1 children)

They get used when needed. I love me some VLC.

[–] melpomenesclevage@lemm.ee 2 points 7 months ago* (last edited 7 months ago)

Mmmmmmm too many alternatives on desktop, and their integration of media collections isnt as good/extant, so I didn't mention, but oh my god the android version is such a perfect fucking app. One of those things that reminds me not everything has to be shit.

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