Technology

59605 readers

3434 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS

1295

Roku explores taking over HDMI feeds with ads (www.lowpass.cc)

submitted 7 months ago by Stopthatgirl7@lemmy.world to c/technology@lemmy.world

488 comments fedilink hide all child comments

Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

you are viewing a single comment's thread
view the rest of the comments

[–] acr515@lemmy.world 16 points 7 months ago (19 children)

Is there some open-source replacement for Roku? All I really use it for is a portal to my streaming services that’s easy to navigate with a remote. I’ve noticed my Roku become increasingly more overrun with ads ever since I started using it 4-5 years ago to my dismay, and it’s obviously not stopping any time soon. I’m vaguely aware of Plex but I have no clue where to start with setting it up or if it would even meet my needs

[–] melpomenesclevage@lemm.ee 2 points 7 months ago (2 children)

Start with a VPN, then sail the high seas.

[–] acr515@lemmy.world 2 points 7 months ago (1 children)

That’s not really what I asked- I already have the streaming services through which to watch content, I just want a better “shell” from which to access them that isn’t Roku

[–] melpomenesclevage@lemm.ee 2 points 7 months ago

All my experience with Plex and the like is nautical, and relies on local stuff, so I'm afraid I can't help with what's best for streaming. Apologies for misunderstanding.

load more comments (16 replies)