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Nvidia overtakes Apple as the second most valuable company. (www.cnbc.com)

submitted 5 months ago by Timely_Jellyfish_2077@programming.dev to c/technology@lemmy.world

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[–] dogslayeggs@lemmy.world 76 points 5 months ago (8 children)

I didn't know there were that many PC gamers out there. /s

Seriously, though, the pivot from making video cards to investing in AI and crypto is kinda genius. The crypto thing mostly fell into their laps, but they leaned in. The AI thing, though, I'm not sure how they decided to focus on that or who first pitched the idea to the board; but that was business genius.

[–] RecallMadness@lemmy.nz 11 points 5 months ago* (last edited 5 months ago)

They were first to market with a decent GPGPU toolkit (CUDA) which built them a pretty sizeable userbase.

Then when competitors caught up, they made it as hard as possible to transition away from their ecosystem.

Like Apple, but worse.

I guess they learned from their Gaming heyday that not controlling the abstraction layer (eg OpenGL, DirectX, etc) means they can’t do lock in.

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