this post was submitted on 25 Jul 2024
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YouTube tests server-side ads to make your coveted blocker obsolete (www.yahoo.com)
submitted 4 months ago by downpunxx@fedia.io to c/technology@lemmy.world
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YouTube has been spotted testing server-side ads, which could pose a problem to ad blockers.

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[โ€“] PeriodicallyPedantic@lemmy.ca 5 points 4 months ago (4 children)

Won't this totally break deep linking to time codes?

[โ€“] Sibbo@sopuli.xyz 8 points 4 months ago

They can surely work around that... But if the client somehow knows where the ads are, the adblocker can skip them anyways.

But maybe also deep linking is less important than ads to them.

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