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YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 3 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[–] cybersandwich@lemmy.world 7 points 3 months ago (12 children)

Floatplane is Linus' smartest decision he's made. It's going to be needed.

[–] lemann@lemmy.dbzer0.com 16 points 3 months ago (3 children)

Platforms like Floatplane, Nebula, Patreon etc make it so easy to support creators outside of YouTube, while also giving creators a larger share of income compared to Adsense.

There's YouTube Premium... but I don't think I'm alone in not wanting to give Google a single cent of my hard earned cash

[–] simonced@lemmy.one 6 points 3 months ago

I already have Pixel phones, they can already spy on me. No f'ing way I pay to remove enshitification. Also, they'll increase the price regularly anyway. If they want ppl to pay, they could just paywall the whole thing, well see who's left after that lol.

[–] Ilovethebomb@lemm.ee 4 points 3 months ago

I've actually looked at these platforms as someone who has taken YouTube semi seriously in the past, and there are two major issues with them.

The first is, they don't allow just anyone to upload video, you must already be an established creator. Second, there is no free access for viewers, meaning someone isn't likely to share a link to your video with friends.

YouTube really does have a monopoly.

[–] woelkchen@lemmy.world 3 points 3 months ago

The problem with things like Patreon is that nobody with an average income can afford to pay "only 5 dollars per month, 10 for premium membership" for each channel and podcaster they have subscribed to. It makes more sense to rather pay a flat fee for one or two streaming services (in my case Nebula and YT Premium) than 30 Patreon memberships.

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