this post was submitted on 20 Aug 2024
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  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
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[–] azl@lemmy.sdf.org 40 points 3 months ago (19 children)

I pay for Nebula and try to watch as much as I can there. The content is more "pleasant department store" and less "Mexican public market".

I do watch YouTube regularly when channel-surfing, but if I ever see an ad (which happens only on mobile devices), I close it immediately and do something else. It's not that I don't think I should be able to watch everything for $0, but YouTube ads are so jarring, random, irrelevant and just make me sick. They literally ruin whatever I was watching and make me sad to exist.

It can be exhausting to wade through the absolute meat market of click bait titles and thumbnails to find something that not only looks interesting but won't abuse me with infomercial-form audio/visuals.

YouTube enables and promotes the "content creators" who abuse human psychology to accumulate views, likes, subscriptions, etc. The best thing that could happen is they continue to be exposed as the drug dealer they are.

[–] Ragnarok314159@sopuli.xyz 32 points 3 months ago (12 children)

It’s always laughable to me that these companies are able to have the meta data on our entire lives and yet show ads for shit we don’t even want.

[–] smeenz@lemmy.nz 8 points 3 months ago* (last edited 3 months ago) (1 children)

Not to mention 50 different variants of the same annoying loud video ad, so that even when you block it, you have to do it 49 more times to actually stop seeing it.

And the problem with the same irrelevant and animated ad repeated 5 times on the same webpage

[–] Andonyx@lemmy.world 12 points 3 months ago* (last edited 3 months ago)

Look at it this way, Google stopped caring about their viewers as anything more than wallets to empty years ago. Now they're going through the same cycle with advertisers. They don't care if the ads land, or the targeting works, just that they can convince them to keep buying ad space.

Eventually the ROI will show as not worth it to the advertisers, but by then Pichai and the rest of the C-suite will be pulling the same scam at another company whose investors are more greedy and stupid than saavy.

Because the horrible truth of America now, is that CEOs and their ilk have stopped caring about creating value, or building a sustainable business model with long term revenue. Now they just look at witless investors as wallets to be emptied too.

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