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YouTube Premium is getting a huge price hike in over a dozen countries, sparking user backlash. Some countries are experiencing hikes between 30% and 50% (mas.to)

submitted 1 month ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

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YouTube Premium users across the globe are facing significant price hikes as Google increases subscription costs in over a dozen countries. This follows earlier price jumps in various regions, including the United States last summer. The latest increases vary by region, with some countries experiencing hikes between 30% to 50%. For instance, in Ireland, Belgium, the Netherlands, and Italy, the Family plan will rise from €18 to €26 starting November, while the individual plan will increase by €2 to €14.

Countries affected by these changes include Ireland, Netherlands, Italy, Belgium, UAE, Switzerland, Malaysia, Saudi Arabia, Indonesia, Colombia, Thailand, Singapore, Norway, Sweden, Czech Republic, and Denmark. Although most Reddit reports are from European users, the price hikes also impact the Middle East, Colombia, Singapore, Thailand, and Indonesia. YouTube had already raised its subscription prices in India by 15–20% in late August.

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[–] Fiivemacs@lemmy.ca 101 points 1 month ago (43 children)

just cancel all subscriptions. None of them are worth it

[–] BananaTrifleViolin@lemmy.world 3 points 1 month ago* (last edited 1 month ago) (4 children)

I pay for my email (Proton) password manager (last pass), and VPN (nordvpn).

I'd say subs that maintain your privacy and security are well worth it - there is no such thing as a free lunch and instead the tech giants are dining out at the expense of users.

Googles ad monopoly needs to be torn apart. Because YouTube premium prices may actually represent what it really costs to maintain video sites like YouTube, but Google have managed to destroy all competition with the free model and now there is no one realistically able to compete on content or price.

[–] forgotaboutlaye@lemmy.world 9 points 1 month ago (1 children)

Sorry if you get this a lot, but have you tried Bitwarden? It's been a while since I compared but last I checked I found it miles better than LastPass.

[–] gregor@gregtech.eu 2 points 1 month ago

Or Proton Pass, they already use Proton for email

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