this post was submitted on 26 Sep 2024
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TL;DR:

Pilot Project Conclusion: The Swiss Federal Chancellery’s Mastodon instance pilot project, launched in September 2023, has ended as the conditions for continuation were not met.

Low Engagement: The six official accounts on Mastodon had around 3500 followers in total, with low engagement rates compared to other platforms like X and Instagram.

User Decline: The number of active Mastodon users globally is decreasing, contributing to the decision to end the project.

Closure: The social.admin.ch instance will be closed at the end of the month.

Article translated in English :

Confederation closes its Mastodon instance

Bern, 25.09.2024 - Since September 2023, the Federal Chancellery has been operating a Mastodon instance for the federal administration. The pilot project, limited to one year, ends today as the conditions for its continuation have not been met.

As part of their statutory information mandate, the Federal Council and the federal administration have also been communicating on social media for many years and are constantly examining whether platforms not used until now are eligible.

In September 2023, the Conference of Federal Information Services decided to launch a pilot project on the decentralised Mastodon platform. The Federal Chancellery then opened the social.admin.ch instance, on which members of the Federal Council and departments could manage official accounts. The pilot project was limited to one year.

Mastodon has useful features for government communication. Thanks to its decentralised organisation, the platform is not subject to the control of a single company or to any state censorship. Its source code is open, it complies with data protection and is not driven by algorithms.

Too few active users

On the social.admin.ch instance, three departments managed five accounts, and the Federal Chancellery managed one account for the entire Federal Council. The six accounts of the Confederation had around 3,500 subscribers in total.

On platforms such as X or Instagram, the Federal Council and the Federal Administration reach many more subscribers with comparable accounts. In addition, the contributions of the Mastodon accounts of the Federal Council and the Federal Administration have rather low engagement rates (likes, shares, comments). Finally, the number of active users of Mastodon worldwide is once again falling.

The Conference of Information Services of the Confederation therefore considers that the conditions for continuing the pilot project have not been met, and activities on the Mastodon accounts of the Federal Council and the federal administration are suspended as of today. The social.admin.ch instance will be closed at the end of the month.

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[–] DarkDarkHouse@lemmy.sdf.org 243 points 1 month ago (15 children)

"We've also closed the wheelchair ramps as the stairs are more popular."

Sometimes avoiding corporatism or maintaining your privacy feels like an accessibility issue (I'm looking at you, open source projects who direct their community to Discord).

[–] FundMECFSResearch@lemmy.blahaj.zone 38 points 1 month ago (8 children)

As a disabled person I don’t think that’s a fair comparison to use.

People on mastodon have a choice, it’s an awful choice which comes with privacy and contributing to corporate trash, being advertised at non-stop compromises, which in my opinion no one should have to make.

But you can still see it. Disabled people just straight up can’t use the stairs. It’s not that it’s a shit compromise for us. It’s that we are physically unable too.

[–] SkyNTP@lemmy.ml 20 points 1 month ago (3 children)

I dunno. You could throw yourself down the stairs. It's an awful choice, but you could still do it...

The point is, a choice with all kinds of negative consequences to it isn't really a choice.

[–] sxan@midwest.social 8 points 1 month ago

Agreed. By @FundMECFSResearch's distinction, you (well, Americans) could choose to not pay taxes. You literally are able to not do it. Of course, you then have to deal with the consequences, but it falls in the same category of "optional."

Gender-affirming surgery is "optional." Eating food other than cat food is optional. Simply having the ability to make a choice between two options is not sufficient to justify saying both options are satisfactory.

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