this post was submitted on 14 Jan 2024
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I'll never understand why they spend so much effort pushing ads into people's faces that don't want see them and so little making ads more attractive.
A very large chunk of what people consume these days is effectively already ads. Every Youtuber holding a product into the camera is an ad. And people want to watch that. They want to know what new products are out there. It just has to presented appropriately.
Forced ads with mandatory 5sec isn't making people interested in your product, heck, numerous times I might have been interested in a product, but lost interested since I couldn't rewind the ad or because the ad didn't link to anything that gave me further information. A 15min video from a Youtuber reviewing a product in detail is way more effective than any regular ad I have ever seen, yet there are almost no ads in that style.
There is potentially a world in which you want to see ads because ads themselves do technically provide a service. You do want to know about things you care about and would want to buy… you just don’t want it obnoxiously shoved into your face all of the time in psychologically manipulative ways.
Look at the way ads used to look "back in the day", with details about the product, its features, and reasons you would actually want to buy it. New tractor model, this many HP, pulls 4 bottom plow, burns this much diesel per hour, buy now and grow more corn.
However it turned out that it worked better just to try to trick people into buying a product that they didn't need, and that's how we got the ads we have today.
True, but if corporations don't care to adhere to ethical standards, then the users shouldn't need to either.
Because a significant amount of our economy and daily life is predicated on filling it with superfluous crap. These ads are just a race for crap de jour.
It would also help if I were served ads that even attempt to approach the vicinity of my own interests. That is vanishingly rare.
SoundCloud serves me casino ads and ads in Spanish
I don't gamble and I don't speak Spanish
...yet.