Technology

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Content creators have spent the past five years developing new tactics to evade YouTube's policies blocking monetization of videos making false claims about climate change, a report from a nonprofit advocacy group, the Center for Countering Digital Hate (CCDH), warned Tuesday.

Verified by researchers, the AI model used was judged accurate in labeling climate-denial content approximately 78 percent of the time.

But a spokesperson confirmed to Ars that the majority of videos that the CCDH found were considered compliant with YouTube's ad policies.

Currently, YouTube's policy prohibits monetization of content "that contradicts well-established scientific consensus around the existence and causes of climate change."

The group recommended tweaking the policy to instead specify that YouTube prohibits content "that contradicts the authoritative scientific consensus on the causes, impacts, and solutions to climate change."

"It is vital that those advocating for action to avert climate disaster take note of this substantial shift from denial of anthropogenic climate change to undermining trust in both solutions and science itself, and shift our focus, our resources and our counternarratives accordingly," the CCDH's report said, adding that "demonetizing climate-denial" content "removes the economic incentives underpinning its creation and protects advertisers from bankrolling harmful content."

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