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Scientists unlock secret to thick, stable beer foams - Ars Technica (arstechnica.com)

submitted 3 weeks ago by sundray@lemmus.org to c/nottheonion@lemmy.world

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I bet it required a lot of research at several local taverns.

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[–] athairmor@lemmy.world 11 points 3 weeks ago (6 children)

I’m not opposed to this kind of research. Something interesting may come out of it. But, the only brewers I can imagine using this information would be the large mass-market beers that are mostly crap.

This feels like min-maxing the marketing of beer. It has fuck-all to do with the essential things about beer—taste and alcohol—and only serves to make something pretty in an ad.

[–] Linktank@lemmy.today 4 points 3 weeks ago (1 children)

That's just because getting you to buy it is more important than having you enjoy it.

[–] Knuschberkeks@leminal.space 5 points 3 weeks ago (1 children)

there is some value in me enjoing it. If alI really like it I might buy it again.

[–] ripcord@lemmy.world 3 points 3 weeks ago

Right. This seems like it ignores repeat purchases as their biggest moneymaker by far.

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