896
Disney reportedly lost 1.7 million paid subscribers in the week after suspending Kimmel
(www.engadget.com)
This is a most excellent place for technology news and articles.
So 317.000 users would have cancelled anyway and the actual protest was 1.3 million. If my googling is right, in total there are ~207 million subscribers.
Summarizing, they lost the 0,6%. Much more that what I expected, but hardly noticeable. I'd love to know how many already subscribed back.
It’s noticeable when you look at the price of the subscription. That’s almost $300 million.
Calculate the 0.6% of your wage: that’s what $300M is for them.
This is flawed thinking. There is no "them" with a huge salary. The people making decisions are salaried or invested employees, and their livelihood depends on the stock regardless. There isn't "one guy" that this hits, like it would with a salary, there's thousands of investors which must be appeased.
Also, it's likely many of those canceling were people who didn't use the service as much as power users, which means they're losing the cheapest to maintain customers (industry insight, no research to back this up, to be clear).
If we had boycotts and cancelations even a quarter this big across other media giants, our media would be a far better place.