this post was submitted on 18 Apr 2024
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Apple keeps flogging 8GB of RAM for its Mac computers but it's still a dead horse (www.pcgamer.com)
submitted 7 months ago by Dragxito@lemmy.world to c/technology@lemmy.world
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[โ€“] dinckelman@lemmy.world 73 points 7 months ago (14 children)

They'll continue selling these, purely because of two reasons:

  • On an Air, 8gb is the bare minimum that is realistically viable, for people who don't do anything than browse the web, who they can later upsell, when they get a new machine.
  • They can immediately upsell you for every extra memory tier you would need. This makes them a colossal amount of money.

Practically all of us know that the difference between these memory modules is pocket change, when mass produced like this, but for those extra couple cents, they get an extra 100$ from you

[โ€“] sushibowl@feddit.nl 17 points 7 months ago

Practically all of us know that the difference between these memory modules is pocket change, when mass produced like this, but for those extra couple cents, they get an extra 100$ from you

This is called capturing consumer surplus through segmentation. There's a pretty good explanation of it here.

The long and short of it is that some people are just perfectly fine spending more money on a macbook, and apple wants to give them a good enough excuse to do so.

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