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A bipartisan data-privacy law could backfire on small businesses − 2 marketing professors explain why. (theconversation.com)

submitted 3 months ago by ModerateImprovement@sh.itjust.works to c/technology@lemmy.world

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[–] Plopp@lemmy.world 33 points 3 months ago (1 children)

"We know of no rigorous study showing that toughened digital marketing privacy policies produced tangible economic benefits for anyone"

What the hell even is that statement? Who has ever argued that we want privacy for economic benefit?? I hope I'm just misunderstanding it due to lack of context or else it's one of the statements most detached from reality I've ever seen in my life.

[–] BertramDitore@lemmy.world 21 points 3 months ago

Nope seems like you understand it perfectly. It’s completely detached from reality. It’s like saying “we know of no rigorous study showing that accurate weather forecasts produced a tangible increase in the number of people who like bagels.” Like, okay, sure, but no one thought there was.