this post was submitted on 12 Aug 2023
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This is bigger news than some folks may realise. Twitter is MASSIVE in Japan, their market penetration is huge there. Losing grip on Japan would be a major blow to the company.
Also probably a blow to Elon's dream of becoming a cyberpunk corporate overlord, considering the genre's bubble-inspired imagery.
It’s the second largest market after the US, but Elon cares so little about it that half the new things since they rebranded haven’t even been translated - my Twitter is in Japanese, and the new “repost” is in English, as are all the descriptions in settings.
It’s going to take a while, but they’re going to lose a lot of the Jp market at this rate.