oh no! anyways...
this post was submitted on 26 Dec 2023
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I wonder how ad view counts are affected when you actively drive away your hard core content posting audience? Hmm...
Third party apps didn't show ads, so I guess ad views didn't change that much after the blackout. They might even have gone up a bit with some users who started using the "official" ad-laced app.
Maybe you shouldn't have banned so many fucking people then?
I check 4chan more than I check reddit these days.
Good
Mandatory Fuck Spez comment
Does anyone know how far?
Reddit expects to finish this year with ad revenue ... slightly over $800 million... Reddit had said two years ago it aimed to exceed $1 billion in ad revenue by 2023...
So they missed their two year goal by 20%. They had forecasted a 2.9x growth and achieved 2.3x
When it comes time to IPO, they'll just blame the economy and ad blockers, while showing how many users they forced into their app where ad blocking is harder.
Thanks for the info. Can advertisers tell if it's bots or not? I would think the new users are just them making stuff up.
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I bet the article would have more details but neither of us are going to read it so we may never know.
Spez looks like Ken trying to figure out how the human world works in "Barbie"
I love seeing this man fail
Who would have guessed..
Well shucks, all they did was drive out their most active content makers and cut themselves off from hundreds of thousands of dollars in free moderation labor. Who could possibly have seen this coming?
Don't be fooled. Most went back.
Quantity is not quality.
More important is originality...
Lots of people/bots would just take an existing post from Reddit, and repost it. Sometimes to a different sub, sometimes to the same sub.
For most users, it was still "new" because they hadn't seen it before.
Those accounts are still reposting. There's more than few that do it here too.
But that OC has been drastically cut down, there's just a delay in users noticing that there's fewer and fewer "new" reposts going around.
So reddit doesn't see a huge decrease in users immediately, but time on site and daily users will continue to decrease
More important is originality...
Is it, though? I left Reddit for here, so don’t take this as being in their defense, but if originality and ad revenue were meaningfully correlated, Facebook and Instagram would be bastions of original content.
Hell, some of the most profitable YouTubers only post reaction content.
That works in both directions. Don't assume that the few that didn't return are the ones that would have saved Reddit via incredible content.
Reddit's value as a social media platform drops as it's value to advertisers rises. The karma system is democratic, the userbase shapes the visual content on the site, that's was makes it useful. The more mutilated it becomes in service of extracting money from advertising, the less genuine it is, and the less people will seek to use it.
Spez would like to believe Reddit is a cow that can be milked forever.
In reality Reddit is a pig that Spez seems to believe he can get bacon from forever. Except to get that bacon, you have to kill it, and you can only do that once.
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