this post was submitted on 20 Jan 2025
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Your personal data, including your precise location, browser history, and even your mouse movements, is being used by some companies to show different prices for the same products—a phenomenon the FTC has dubbed "surveillance pricing."

According to a new FTC report, retailers are hiring "intermediary firms" to algorithmically tweak and target their prices. 

"Instead of a price or promotion being a static feature of a product, the same product could have a different price or promotion based on a variety of inputs—including consumer-related data and their behaviors and preferences, the location, time, and channels by which a consumer buys the product," the FTC says.

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[–] dbkblk@lemmy.world 20 points 8 months ago* (last edited 8 months ago) (5 children)

Why don't Americans put pressure on legislation like Europeans did with the GDPR?

[–] tias@discuss.tchncs.de 32 points 8 months ago* (last edited 8 months ago)

Because they work three jobs to get food on their table and have to remortgage their house to pay for an ambulance. Privacy is a first-world problem and the US is a third-world country.

[–] PerogiBoi@lemmy.ca 7 points 8 months ago (1 children)

Americans in aggregate simply don’t care. They don’t understand this, won’t take the time to understand it, and don’t care enough to understand.

[–] atrielienz@lemmy.world 6 points 8 months ago (1 children)

Americans care but they're bad at organizing. Significantly so. They fight amongst themselves and get caught up in drama. They spread misinformation and don't like facts that conflict with what they believe is right. So these kinds of movements stagnate unless someone with a specific type of charisma gives them a direction to follow.

[–] sunzu2@thebrainbin.org 1 points 8 months ago

The sheep needs a good daddy shepherd, the issue we haven't had a good daddy and the last we had, got killed by the ruling class.

So we haven't had a pedon friendly daddy since then. He won't ever happen again IMHO

Only viable option is decentralized direct action and hope others act in the same to create pressure on the money changers

[–] sem@lemmy.blahaj.zone 3 points 8 months ago

We would if it would make a difference.

[–] dwindling7373@feddit.it 0 points 8 months ago (1 children)

For the same reason the EU is doing anything at all: those companies are american.

You can bet your ass if those were europeans you would see the opposite happening. See: tiktok.

[–] dbkblk@lemmy.world 1 points 8 months ago* (last edited 8 months ago) (1 children)

I don't think so. The reverse is even happening as there are way more restrictions inside Europe for Europeans companies. The result is that they are less competitive, but more respectful for EU citizens (but unfortunately, outside companies don't always have to respect this, for now).

[–] dwindling7373@feddit.it 1 points 8 months ago (1 children)

That's the obvious political side effect of the european stance in this, I still think there's no magical difference between the US and Europe and the more blatant evident differentiator is that they are not tanking their own economies by regulating Meta's data gathering.

You can also spin the other way around: America doesn't do the obvious right thing because of the pressure the corporations can put on the legislators.

[–] dbkblk@lemmy.world 1 points 8 months ago

I agree 🙂 There's also a lot of lobbying inside EU, but there's more citizens resistance (for now...). As we say about capitalism: privatize profits, share losses.