this post was submitted on 08 Aug 2025
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Sounds like a perfect pitch to sell more ads. Like I said, I would hesitate to actually trust any statistical analysis of the effectiveness of advertising done by the same people wanting to sell more ads.
In a capitalist economy there's just not a real motivation for researching advertising unless you are a marketing agency. So the vast majority of information is intrinsically biased.
I think it's more that if you stop advertising, you start seeing a significant drop in sales. It's an easy experiment to test.
The dark art is increasing sales via advertising. That's where the marketing people pull off the real bullshit.