this post was submitted on 28 Apr 2026
450 points (98.1% liked)

Technology

84199 readers
3337 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots

founded 2 years ago
MODERATORS
L3s@lemmy.world
enu@lemmy.world
technopagan@lemmy.world
L4s@lemmy.world
L3s@hackingne.ws
450
Taylor Swift files to trademark her voice and likeness in era of AI deepfakes (www.nbcnews.com)
submitted 1 day ago by return2ozma@lemmy.world to c/technology@lemmy.world
82 comments fedilink hide all child comments
you are viewing a single comment's thread
view the rest of the comments
[–] SethTaylor@lemmy.world 67 points 15 hours ago* (last edited 14 hours ago) (4 children)

If someone used my face and voice to make money without so much as asking me I'd be pissed off too.

In 2023, Scarlett Johansson’s attorney demanded that an AI app stop using her likeness in an advertisement. The actor also called out OpenAI in 2024 for using an “eerily similar” voice to hers for their GPT-4o chatbot despite having declined the company’s request to provide her voice. OpenAI subsequently announced it would no longer be using the voice, but did not indicate why.

In 2024, Tom Hanks called out the “multiple ads over the internet falsely using my name, likeness, and voice promoting miracle cures and wonder drugs.”

Look at this shit. This is illegal as fuck. Imagine being a doctor and some RFK-type podcaster uses your name, face and voice to promote some hack cure and destroys your reputation.

And they ASKED Johansson and she said no and they still did it. Fuckin AI motherfuckers. No shame

[–] Gonzako@lemmy.world 23 points 15 hours ago

Rape culture type shit

[–] Zizzy@lemmy.blahaj.zone 5 points 11 hours ago (1 children)

That doctor thing has already happened. I saw a recent one thats basically exactly what youre describing but i cant recall his name to find it again

[–] SleeplessCityLights@programming.dev 13 points 14 hours ago

Implying Sam Altman has shame is a hilarious concept.

[–] anon_8675309@lemmy.world 11 points 15 hours ago

The amount of money these companies have is disproportionate to the amount of punishment they receive when they break a law. People look at the victim and think why should she get billions (which would be a truly proportional punishment) just for them using a voice that sounds like hers. Okay fine. Then give her a commensurate amount and put the rest into a legal defense fund to help others who were harmed. But either way, the company should be proportionately punished to deter them or others from doing same again.