this post was submitted on 09 Nov 2023
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It's not quite the end of Tumblr, but when management is supposedly sending memos with the Lord Tennyson quote about having "loved and lost," it doesn't look like there's much of a future.

Internet statesman and Waxy.org proprietor Andy Baio posted what is "apparently an internal Automattic memo making the rounds on Tumblr" to Threads. The memo, written to employees at WordPress.com parent company Automattic, which bought Tumblr from Verizon's media arm in 2019, is titled or subtitled "You win or you learn." The posted memo states that a majority of the 139 employees working on product and marketing at Tumblr (in a team apparently named "Bumblr") will "switch to other divisions." Those working in "Happiness" (Automattic's customer support and service division) and "T&S" (trust and safety) would remain.

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[–] DragonTypeWyvern@literature.cafe 0 points 1 year ago (1 children)

How about

People just start hosting their own blogs again?

[–] Schmeckinger@feddit.de 0 points 1 year ago (1 children)

But doesn't that make it harder to get discovered? Im not into blogs, so I know nothing about tumblr or self hosted blogs.

[–] Aux@lemmy.world -1 points 1 year ago

Federation in it's current state won't solve that problem either.