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Microsoft poised to overtake Apple as most valuable company (appleinsider.com)

submitted 10 months ago by L4s@lemmy.world to c/technology@lemmy.world

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Microsoft poised to overtake Apple as most valuable company::As Microsoft stock rises and Apple's falls over analysts expectation of slowing iPhone demand, the two firms are once more within $100 billion of each other — the smallest gap in over two years.

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[–] Untitled4774@sh.itjust.works 11 points 10 months ago

They’ve learned forgotten more lessons than they’ll ever remember.

In the last 10 years we still see these behaviours by way of:

changing over to a subscription model for office then dropping support for older versions to basically force people to move to their new model, locking many prior VLSC or on-premises exchange features behind very high subscriptions
after releasing the new version of the edge browser are now using their integration in their software suite to disregard the user’s default browser choice and open in edge anyway. Having to now go through an extra menu set to tell their software to respect the default browser set in the OS
lying about Win 10 being the final version of windows only to turn around and add a TPM requirement which automatically disqualifies a significant amount of hardware from being able to upgrade

This is just three examples off the top of my head, respectively. We could talk about ads in a paid OS, constant nags to please pretty please use their browser, breaking prior software to integrate “new” versions that don’t add any user improvements but do add significant upgrades to telemetry and usage data, and so on.