this post was submitted on 10 Oct 2024
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The most successful Kickstarter in history (so far) was Brandon Sanderson’s “Secret Project.” He had written four novels during the pandemic which were not written for or promised to any publisher, so they did a Kickstarter to publish them through Dragonsteel, his company, and added on things like monthly loot boxes, digital editions, etc.
Raised over $40 million dollars (some of which they used to fund almost every publishing project on Kickstarter at the time, which was pretty cool).
Other than some snafus with manufacturing (getting the fancy colored pages from the printer to the binder took longer than anticipated, so the first book didn’t reach people until a month or two late, and instead they moved up the boxes planned for February to January, March to February, etc.) the delivery went really well. I have my four high-quality hardcover copies displayed proudly in my living room, and I have various Cosmere-related merch all over the house.
Of course, Sanderson already had an audience and a company. The Kickstarter let them do something they hadn’t done previously, but he obviously would’ve been able to publish those books through one of the publishers he works with regardless. Still, it was fun to be a part of community funding for something I was excited about.