Eh, I don't know the wider context around this but the headlines criticism doesn't seem valid.
Makes me think of the "you criticize society and yet you live in it" meme. It's fine to use social media and still talk about the harms. It's also fine to try and regulate the social media companies while still using social media, In the same way that it's fine for environmental activists to travel for their work.
There's nuance to it and it's still possible for hypocrisy to occur, but I don't see it here (from my quick skim)