this post was submitted on 18 Sep 2025

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Samsung brings ads to US fridges (i.redd.it)

submitted 4 days ago by Pro@programming.dev to c/technology@lemmy.world

320 comments fedilink hide all child comments

cross-posted from: https://programming.dev/post/37646129

Source: Reddit post— Private front-end.

Samsung Statement to Android Authority:

Samsung is committed to innovation and enhancing every day value for our home appliance customers. As part of our ongoing efforts to strengthen that value, we are conducting a pilot program to offer promotions and curated advertisements on certain Samsung Family Hub refrigerator models in the U.S. market.

As a part of this pilot program, Family Hub refrigerators in the U.S. will receive an over-the-network (OTN) software update with Terms of Service (T&C) and Privacy Notice (PN). Advertising will appear on certain Family Hub refrigerator Cover Screens. The Cover Screen appears when a Family Hub screen is idle. Ad design format may change depending on Family Hub personalization options for the Cover Screen, and advertising will not appear when Cover Screen displays Art Mode or picture albums.

Advertisements can be dismissed on the Cover Screens where ads are shown, meaning that specific ads will not appear again during the campaign period.

(page 3) 50 comments

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[–] MangioneDontMiss@feddit.nl 7 points 4 days ago

I guess samsung doesn't want me buying their garbage.

[–] Sam_Bass@lemmy.world 2 points 3 days ago

Guess I'll be keeping my frigidaire a few more years then

[–] insomniac199@lemmy.world 7 points 4 days ago

Another reason to never buy their crap. Not like id buy anything from them ever lol

[–] Perspectivist@feddit.uk 7 points 4 days ago

Good. If your fridge is connected to the internet you deserve to be served ads.

[–] devedeset@lemmy.zip 4 points 4 days ago

One of my favorite recent memories is someone tapping into the YouTube app on a powered display Saumsung fridge in Home Depot and blasting Caramelldansen. Happened about a year ago. It was surprisingly loud!

[–] DirkMcCallahan@lemmy.world 9 points 4 days ago (6 children)

But can I remotely control it with my phone? You know, because when I'm at work, I might want to remotely open the door.

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[–] uzay@infosec.pub 9 points 4 days ago

Samsung is committed to innovation and enhancing every day value for our home appliance customers.

Is it opposite day already?

[–] Burninator05@lemmy.world 5 points 4 days ago (3 children)

As a reminder, just because the appliance you bought offers an internet connection, it most likely doesn't need it for core functionality. Your smart fridge can't get an update if it can't talk to Samsung.

[–] kent_eh@lemmy.ca 6 points 4 days ago (2 children)

just because the appliance you bought offers an internet connection, it most likely doesn't need it for core functionality.

...until it does.

It's not unprecedented for manufacturers to lock hardware capabilities behind software controlled paywalls.

When I was shopping for stoves, there were a couple of models with "features" that were not available unless you connected to the internet and used their app on your phone.

We chose a model that didn't have any networking at all.

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[–] laranis@lemmy.zip 7 points 4 days ago

Anyone who bought one of these ridiculous monstrosities and didn't expect ads is an idiot.

[–] MonkderVierte@lemmy.zip 3 points 4 days ago* (last edited 4 days ago)

and offer additional content to the user

Ads are content, yes. They know it's a disservice to the user.

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