Honestly good on them for keeping the spirit alive for just about everyone who isn't a direct competitor of theirs.
Let them make some money to continue to fund it. They even invalidated all sponsorships because of the license change.
Unless you personally were willing to fund whatever they make on their integration, then this is an ok play in my book.
How does this appeal to people? I like goldfish the same. Though Whales are cheaper and taste okie.