this post was submitted on 20 Jan 2024
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X appears to be juicing MrBeast’s views to woo the YouTuber to the platform, pushing video upload into users’ feeds as an unlabeled ad::undefined

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[–] nucleative@lemmy.world 12 points 10 months ago (1 children)

I don't really know either but my son definitely knows.

Somehow Mr. Beast vacuums kid's brains into a mind sucking vortex that has landed Mr. Beast as one of, if not the #1 most subscribed YouTuber in existence.

Perhaps that also makes him the highest earning YouTuber as well, because the guy is seemingly just giving away insane $ figures at every turn yet always has more.

[–] crackajack@reddthat.com 11 points 10 months ago (3 children)

Mr Beast uses the revenue he got from YouTube views and donates them. Which he then videos and create more revenue. Not a bad business model if you ask me. He wasn't even rich to begin with. His assets and wealth all started from YouTube.

[–] LunarLoony@lemmy.sdf.org 7 points 10 months ago

And also makes videos comparing luxury yachts, so, yaknow.

[–] ICastFist@programming.dev 7 points 10 months ago

For companies, it's free PR. "Mr Beast donates thousands of turkeys for thanksgiving!" - all of the them brought to you by [company], because they really care about you, for realsies!

And, according to some videos, most of his challenges are setup for a specific person to win.

[–] nucleative@lemmy.world 0 points 10 months ago

Yeah that seems like a smart business model. Something about his style makes this work... I don't think most people could pull it off.