this post was submitted on 02 May 2024
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Execs: what can we do?!
Jim from marketing: We could throw ads into windows 11... That'll get em flocking! People love ads!
More AI in the start menu!
Execs: Holy shit. Give him a raise.
Lay off everyone else while you're at it.
Hang on a sec, this isn’t Google!
Speaking of, let's see if we can get that Prabhakar Raghavan guy, he seems to know what he's doing.
Ads will continue till the users fall in love with ads
With that attitude, you'll never work in marketing...
REPLACING the start menu with AI is the way to go!!!!111
In my company they legitimately try to convince us that our users love ads.
I conducted user research on one of our websites, which showed complaints about the amount of ad placements we have been throwing at them. The execs responded by telling me "but we are actually HELPING them, we're showing them products that will improve their productivity and processes". Then, they came up with ideas for new ways we can place MORE ads on top of the ones already there. I'm sure our users are loving it!
Where is the research part of "marketing research"? lol
You should tell them that if users love ads so much, you should add a slider to let people control how many ads they get. Surely they'll only increase the ad count, right?
Good god that's actually insane. Corpos have completely lost it.
It’s more like the execs know that ad revenue is a significant chunk of the revenue stream and cost very little to implement so they’ll keep growing that until it starts measurably impacting other revenue centers in the org
On a related note, YouTube just gave me a pop-up advertising premium again, only this time the cancel button was "No, I like ads."
I was gonna sit back and watch an hour of YT (with ads) but that pop-up rubbed me the wrong way and I didn't watch anything so that I might skew the A/B test in favor of no dark patterns.