A society where 100% of its e.g. banking sector pretends to care about pride month should normalize gay lifestyles more than a society where that sector is openly hostile to them. If someone raises a kid who sees pride flags on every building, even if their parents suck those shallow displays may subconsciously still have a positive effect at the end of the day.

I’d rather have genuine support but the fake crap is at least better than hate?

[–] Annoyed_Crabby@monyet.cc 12 points 5 months ago

Good point. Facade alter people perspective far quicker than waiting for systemic change, and once perspective change, systemic change will follow. Better to have acceptance plaster everywhere, even if it's hollow or propaganda-ish, than hate.

[–] AlligatorBlizzard@sh.itjust.works 5 points 5 months ago (1 children)

Public, profit-motivated veneers of support are at least not public displays of homophobia.

Have you seen Target's pride month collection this year? I'd say that it counts as a public display of homophobia, it's so bad. (Also they aren't crediting their few artists this year.)

[–] brbposting@sh.itjust.works 6 points 5 months ago

Huge cut back huh?

[–] SubArcticTundra@lemmy.ml 4 points 5 months ago

This is a good point

[–] sensiblepuffin@lemmy.world 2 points 5 months ago (1 children)

I 100% agree with you, but I don't think the alternative is hate (for most corporations, anyway....); I think the actual attitude for most big corps is indifference. They just don't give a shit about any group other than potential customers.

[–] davidagain@lemmy.world 2 points 5 months ago (1 children)

But better public support for a month than erasure.

[–] sensiblepuffin@lemmy.world 1 points 5 months ago

Very true; I don't oppose the idea of a Pride Month. I just respond to corporate allyship with the same way the corps regard any marginalized group - indifference.