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Qualcomm spends millions on marketing as it is found better battery life, not AI features, is driving Copilot+ PC sales (www.tomshardware.com)

submitted 4 months ago by floofloof@lemmy.ca to c/technology@lemmy.world

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[–] pycorax@lemmy.world 11 points 4 months ago (1 children)

It's a common misconception but ARM isn't inherently better at battery life than x86 though. It's more that Qualcomm's designs are as compared to the companies on the market that produce x86 hardware.

[–] balder1991@lemmy.world 6 points 4 months ago (1 children)

TIL, I did some research because of your comment and indeed, the difference in their use cases is mostly a market thing, not so much a limitation of each one. This answer is particularly good at explaining that.

[–] pycorax@lemmy.world 3 points 4 months ago

This article also does a really good in depth explanation about the topic although it does get a lot more technical but if you're interested, it's a really good read.