Mark my words: generative "AI" is the tech bubble of all tech bubbles.
It's an infinite supply of "content" in a world of finite demand. While fast, it is incredibly inefficient at creating anything, often including things with dubious quality at best. And finally, there seems to be very little consumer interest in paid-for, commercial generative AI services. A niche group of people are happy to use generative AI while it's available for free, but once companies start charging for access to services and datasets, the number of people who are interested in paying for it will obviously be significantly smaller.
Last I checked there was more than a TRILLION dollars of investment into generative AI across the US economy, with practically zero evidence of genuinely profitable business models that could ever lead to any return on investment. The entire thing is a giant money pit, and I don't see any way in which someone doesn't get left holding the $1,000,000,000,000 generative AI bag.