Fediverse

Because silicon valley thinks it can define reality however it wants and keep telling us not to believe our lying eyes.

Weirdly this seems to work better on techy people who don't like thinking about politics but understand the technical details of this extremely well than it does on normie progressives because progressives just see the obvious predatory reality and don't get distracted in minutiae connected to very obviously empty promises.

The tech press does not ever talk to progressives though...

So why does everyone keep referring to Bluesky as decentralized or even comparable to the fediverse

They call it marketing, I call it propaganda.

Because, despite being wildly impractical, it's technically built on tech that COULD be decentralized. Only recent a new host launched called Black sky. So it is no longer just one host. But it's been one host for so long it almost doesn't matter because so few people will switch.