this post was submitted on 12 Feb 2026
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I honestly didn't know what they were thinking with that commercial. Why would you proudly advertise that you've built a massive surveillance network, during one of the most-watched yearly televised events too for that matter? Did they seriously believe that there wouldn't be a major backlash? I mean I appreciate the blunt honesty in that commercial so I'll give them credit for that.
Tbh I think the people at the top still haven't caught up with the rapid changing sentiments among the population. My zero-tech-savy retired mother in-law was talking to me about Palantir the other day.
Presumably because most end users are in deep with the "if you do nothing wrong, you have nothing to worry about" crowd ... and besides it can find a lost dog /s.
They brought these sorts of intrusive cameras in the first place so privacy was not top of mind, or even in 2nd or 3rd place.
I agree with other comments that this is probably an Executive issue. Decision-makers operating with missing information can make misinformed decisions. Whether or not end users actually are in that crowd is less relevant than whether the people making such decisions think the users are in that crowd.
In a game-theory framing, it's a game with incomplete information. What you assume about others, including what you assume about their assumptions, influences your decisions. The sheer amount of players makes it a lot harder to model or predict.
I would also put a good bit of the blame on executives and marketing people being way out of touch with the average person.
Because in 3 weeks most people will forget about it. It's brazen. They'll still be the biggest doorbell company in America
They product does exactly what their customers want. Just the latter had not realised the implications for their own privacy, before the commercial, apparently.