this post was submitted on 19 May 2026
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This is enshitification, but it might be indirectly helping people who are on Twitter too much ๐
It doesn't do much to bot farms since they can keep spinning up more accounts
I would argue you cannot enshitify a service that was already shit. At this point this is more of a conshitidation.
Enshittification doesn't mean "making a good system bad". It's a specific process whereby the user experience of a platform is degraded in order to benefit the business partners. Then even the business partners are ripped off to benefit the platform owners.
If you want to get picky, Xwitter didn't enshitify as laid out as a concept by Cory Doctorow. The best example is probably Amazon which went from being insanely user friendly to lock in users, to supplier-friendly and increasingly less so for users, until it had squeezed and shafted both groups. That's enshitification and it doesn't apply to Xwitter. They had problems to make money before a certain somebody bought it. They've been bleeding users since the eventually Nazi saluting manbaby bought it, who then wanted to sue advertisers who refused to buy ads on his service. There was no user lock-in and then a supplier lock-in. There was just shit. All their current problems are man made. By one specific man.
Just because it is caused by one man doesn't mean it isn't entshittification.
Yeah but it isn't here.
I never thought I'd like using a word more than enshittification, but conshitidation takes the cake, I think.